Since my AR Business Card went viral (over 300,000 views to date) both myself and Skive have had a great deal of attention. Skive are currently working on, pitching and persuing around 7 AR flash projects for some big brands.

Myself, several other Actionscript developers and our 3D artist have been looking into FLARToolkit (the Flash AR code library) and are fully up to speed in this area. We are working on a few more viral videos and concept stuff and have produced a few examples, including our very own logo.

In addition to this we are dedicating time to research a variety of other AR approaches including colour and face detection and languages such as C++ and Objective C (iPhone).

So watch this space over the next couple of months, we should be releasing some fascinating, functional and playful AR applications.

Well, it’s been an interesting week to say the least. Although I have physically handed my new business card to only a handful of people it has reached enough to fill Wembly Stadium twice over.

About 6 weeks ago, in my spare time I created an Augmented Reality business card and posted it on my blog and Vimeo. I had a small initial rush of a couple of thousand views and then it quietened down. Standard story.

Then last week things went absolutely mental. By the end of the week I had had 40,000 hits on my blog and 180,000 views of my Video. I was being Tweeted something silly and blogged by such giants as Engadget, Popular Science, Gizmodo, Notcot, The Times and many others.

As a result, several big brands have approached me expressing an interest in working with Skive on Augmented Reality projects. I’ve had parties approach me for interviews, articles, tutorials and to be involved in books and conferences.

It was fascinating to see how interest in this piece of work evolved over several days. There was an absolute digital ripple effect. It seems that Twitter played a huge part in driving the success throughout. It’s great to see, first hand, social media acting as a vehicle for non-commercial work to gain such a huge audience in a small space of time.

So where to from here? I will be continuing to experiment using AR but in addition to investigating it at home I will be doing some more R&D work. So who wants an AR application? Form an orderly queue…

Duncan and Matthew attended Flash in the Can in Toronto in April - an intense four days of training, conferences and networking.

By the end both were fully loaded with new information, business cards and inspiration. The intellectual resilience to this sensory overload was telling, and on the final night Duncan let his hair down and partied within the inner sanctum of the FITC Leet, resembling a character from one of the sessions - Interactive Story Telling – Zos World;

Matthew sat in his hotel room wistfully tweeting about the background ambience of the Toronto Tamil protests – go figure.