COI « skive | what we like, think and do

Army Revolution A Cause For Celebration

posted by Louis on 2010.04.09, under Skive News, Things we do

revolution_awardAt the Revolution Awards last Thursday night a slightly stunned Skive were thrilled to take home Best Integrated Campaign for ‘Start Thinking Soldier’.

We’d been nominated in four categories, the others being Best B2C Campaign, Best Website, and Best Use of Video – and to be honest thought we had a much better chance in those than the hotly contested Integrated Campaign, which featured a shortlist of 7 including work from CHI, Dare and AKQA, as well as T-Mobile and ComparetheMeerkat.com.

It was fitting to be there with the creative team from Publicis Modem, Jon Groom and Asan Aslam, who were integral to appointing us and whom we’d first met some 18 months previously - as well as client Nic Cary from the COI.

It was also pleasing recognition on the back of winning an IAB Creative Showcase Grand Prix, for Most Innovative Campaign. Next up for the Start Thinking Soldier Awards Rollercoaster: FITC in Toronto…

‘Soldier’ wins Best Work at RADs

posted by Louis on 2010.02.08, under Skive News, Things we do

Come to Daddy

2010 is well underway and we’ve already  picked up our first trophies for the cabinet in the shape of the Recruitment Advertising Awards, held at the Grosvenor House Hotel and hosted by the ubiquitous Michael McIntyre.

The first of three visits to the Grovesnor House stageThe night started well and just got better, with Start Thinking Soldier picking up Best Campaign – just as Publicis’ Mel Hopkins needed the loo.Best Microsite

This was soon followed by Best Microsite, where Skive’s Louis Clement and Hopkins were joined on the stage by the COI’s Nic Cary.Overall Winner

Best was yet to come, however, as the campaign picked up Best Work of the year, and McIntyre was mobbed on stage by a jubilant Skive team.

It wouldn’t be a Skive Night Out without some glorious mishap, however, and while most turned up to work the next day with a sore head, there was alas no sign of the statues themselves. Turns out we’d left them in a sack at the hotel…

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